Ok now this one is really annoying because it has proved me right. There are few things as irritating as giving a plant a chance against your better judgement and then it proves to you why you had an issue with it in the first place.
I knew that this plant did not want a lot of sun and I chose a spot where I thought it would form part of the understory. I knew that as the other plants grew up around it they would provide the shade it needed. Well they have not grown over quick enough and hence the bleaching. Thankfully starting to colour up a bit again now in which case when it has it can consider itself redeemed.
I am not sure who I am most irritated by - the plant or myself.